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Certified Life Coach | Consultant | Strategist
Hi, I'm Barbara!
A Life Coach, Strategist and Space-maker for growth, clarity, and transformation.
I help women reconnect with who they are, reclaim their power, and step into the life they were always meant to live.
Whether you’re navigating transition, burnout, or just feeling stuck, I’m here to help you move forward, gently, honestly, and strategically.
With me you will feel truly seen, heard, and understood.
Clients tell me they quickly feel safe with me, and that trust allows us to dive deep - uncovering the fears, doubts, and roadblocks holding them back.
I’ll help you move through frustration and self-doubt, guiding you toward clarity, confidence, and purpose.
What Happens When You Say Yes to Yourself
This work isn’t about fixing you, it’s about freeing you.
When we work together, we clear the noise, reconnect to your truth, and build the path forward from a place of alignment.
You’ll leave our sessions feeling seen, supported, and stretched in the best way, more confident in your voice, more honest in your decisions, and more at peace in your life.
The transformation doesn’t happen all at once.
It happens in the moments you finally exhale.
In the clarity that comes when the fog lifts.
In the strength you remember was yours all along.
And you don’t have to do it alone.
APPROACH
Insightful | Personalized | Supportive
Whether I'm working with you to help you attain personal and professional fulfillment or I'm working with your organization to drive meaningful change, you gain a supportive partner genuinely dedicated to your success.
Socorro Strategies A New York City Coaching & Consulting Firm
the transformation
Want to know more about my story?
Here's how I got here...
Passionate about making an impactful difference, driving positive change and cultivating inclusive environments, Barbara Matos is a seasoned professional with a wealth of experience.
A former television executive, Barbara played a pivotal role in shaping and executing strategies to advance diversity and inclusion both on and off screen during her tenure as Vice President of DEI, CBS Corporation. She spearheaded impactful initiatives that amplified the representation of underrepresented groups. Collaborating with production teams and industry leaders, she effectively advocated for diverse voices, ensuring that those voices were not only heard but celebrated. Barbara also stood as a fervent advocate for employee engagement and career development, chairing and sponsoring the Network’s Employee Resource Groups. Her commitment to fostering a corporate culture that embraced each unique individual set her apart.
Building on her corporate success, Barbara founded Socorro Strategies to channel her expertise into consulting. As a Consultant, she offers valuable insights and solutions to organizations across diverse industries, helping them make meaningful strides in Corporate Culture and Employee Engagement.
Barbara is also a Certified Life Coach with a mission to empower individuals and create lasting impact. Drawing from her diverse experiences, professional expertise and dedication to personal development, she guides clients to achieve fulfillment in their professional and personal lives.
Barbara’s coaching philosophy revolves around the belief that every individual possesses the power to instigate positive change and thrive. Taking the time to understand her clients’ goals and aspirations, she tailors her coaching to their specific needs, guiding them through a transformative process characterized by compassion, encouragement and a dedication to nurturing mindfulness.
Committed to her clients’ success on both professional and personal fronts, Barbara serves as an accountability partner. Her unwavering support and guidance empower clients to embrace change, overcome obstacles, and create lives that authentically reflect their passions and values.
Success, in Barbara’s view, requires focus and consistency, and she stands ready to facilitate her clients’ journey towards their most fulfilling lives.